IT Minister K T Rama Rao inaugurates ‘Indiajoy 2019’ 

Hyderabad, India, November 20, 2019 : Indiajoy 2019 – Gaming, Media, and the Entertainment Event, kicked off today here in Hyderabad. Experts, Entrepreneurs, Youth, Influencers from the industry are eager to show off their coming attractions, and fans from around the globe are tuning in.

In his opening remarks after inaugurating Indiajoy, K T Rama Rao, IT Minister Government of Telangana said, We plan to make Telangana a hub for the South Asian industry in the gaming, technology and entertainment space with world-class technicians,  post-production facilities, VFX setup. VFX, post-production work for Hollywood movies and something like our very own Chota Bheem are done within the State already. Besides, we are happy that the State houses over 250 gaming startups and the number is only growing with time. Nearly one-third of the world’s population is into the gaming sector.

As per research, the animation industry is a $270 billion market which has taken a huge leap with technological advancements over the years. It’s important to make localised animation content and usher in regional content for OTT platforms because the market potential is huge. On the future course, we plan to build an Image tower in the city spread over 16 lakh square foot that could help global giants with anything from animation to visual effects to gaming to motion capture technologies. We seek to provide employment to those residing in tier-2 and tier-3 towns, he added.

The inaugural also had an address by Jayesh Ranjan, Principal Secretary, IT, Govt. of Telangana, Rajiv Chilaka, President, TVAGA (Telangana VFX, Animation & Gaming Association), Allu Aravind, Indian Film Producer and Distributor, Vijay Subramaniam, Director and Head Content, Amazon Prime Video and Sridhar Muppidi, TVAGA (Telangana VFX, Animation & Gaming Association).

IndiaJoy Festival supported by the Government of Telangana has lined up a power-packed 9 events that include IGDC (India Game Developer Conference), Desi Toons, VFX Summit, InfluencerCon, Investor-Publisher Connect, E-Sports, OTT Pulse and the Indiajoy Music Fest.

Soon after the inaugural, OTT Pulse and VFX Summit started with leading digital platforms experts taking the stage with multiple panels and keynotes. Leading OTT platforms like Amazon Prime Video, Viu, VOOT and ZEE5, and many well-known content creators, directors, film artists shared their knowledge among others.

Some of the interesting panels at OTT Pulse, were about the Rise of Regional Content On OTT, Creative writing for OTT, Storytelling for New Age Media, where popular film Directors – Mallik, Anish, Sankalp, Tharun Bhascker, TVF Rajesh, Viren Thambidorai of VIU, Prasad of ZEE5, Director Nandini Reddy and David Freeman were seen participating enthusiastically. 

At the VFX Summit some of the interesting sessions like State of the Art 2019 & Road map 2020 – 2023 by Biren Ghose, 38 years of Digital. VFX & How We Got to Where We are Now – Tim’s Historical Perspective, Tim McGovern and Green Gold presentation of Kungfu Dhamaka VFX Binayakdas & Kaizer Mandal. VFX summit Day 2 will also see an interesting session on The Lion King- Technology Breakdown by Shajy Thomas.