According to Charlie Chesbrough, senior economist at Cox Automotive: “A large decline in sales to start the year after a robust holiday shopping period is expected, and adjustments are made to sales data to reflect this. In January, the seasonal factors will reveal that, even though sales volumes are stuck in their current range, the market is moving in the right direction and, importantly, not getting worse.”
January 2022 Sales Forecast Highlights
- Light vehicle sales are expected to fall 8.9% from last January and drop 17.1% from December 2021.
- The SAAR is estimated to be 15.3 million, below last year’s 16.8 million level, but a notable increase from December’s 12.4 million pace.
January 2022 Sales Forecast
|
Sales Forecast1 |
Market Share |
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|
Segment |
Jan-22 |
Jan-21 |
Dec-21 |
YOY% |
MOM% |
Jan-22 |
Dec-21 |
MOM |
|
|
Mid-Size SUV/Crossover |
190,000 |
189,492 |
228,703 |
0.3% |
-16.9% |
18.8% |
18.8% |
0.1% |
|
|
Compact SUV/Crossover |
155,000 |
182,921 |
180,521 |
-15.3% |
-14.1% |
15.3% |
14.8% |
0.5% |
|
|
Full-Size Pickup Truck |
155,000 |
163,397 |
181,730 |
-5.1% |
-14.7% |
15.3% |
14.9% |
0.4% |
|
|
Compact Car |
65,000 |
77,415 |
69,317 |
-16.0% |
-6.2% |
6.4% |
5.7% |
0.7% |
|
|
Mid-Size Car |
60,000 |
74,918 |
65,753 |
-19.9% |
-8.7% |
5.9% |
5.4% |
0.5% |
|
|
Grand Total2 |
1,010,000 |
1,108,953 |
1,219,034 |
-8.9% |
-17.1% |
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|
1 Cox Automotive Industry Insights data |
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2 Total includes segments not shown |
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All percentages are based on raw volume, not daily selling rate.
About Cox Automotive
Cox Automotive Inc. makes buying, selling, owning and using vehicles easier for everyone. The global company’s more than 27,000 team members and family of brands, including Autotrader®, Dealer.com®, Dealertrack®, Dickinson Fleet Services, Kelley Blue Book®, Manheim®, NextGear Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about helping millions of car shoppers, 40,000 auto dealer clients across five continents and many others throughout the automotive industry thrive for generations to come. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with annual revenues of nearly $20 billion. www.coxautoinc.com
SOURCE Cox Automotive
