Seagate dominated the India Consumer External HDD Market in 1Q 2018

• Seagate was the top contributor in the External HDD category followed by WD and Toshiba.
• WD dominated the overall SSD (Internal and External) market followed by Samsung.

Gurugram / New Delhi, Aug 10, 2018 :  According to CMR’s  (Cyber Media Research) India Hard Drive Market Review Report for 1Q CY2018 released today, the India External HDD market grew marginally in 1Q CY2018 when compared to the 4Q CY2017 in terms of unit shipments.

“1Q CY2018 started at a slow pace for the External HDD market post the highs of the festive season in 4Q CY2017. Internal SSD market also witnessed growth in the same quarter. Despite price being a big challenge, internal SSD market is expected to grow QoQ as implementation of 3D NAND Flash technology will help in price reduction as the cost of manufacturing of devices with different capacities remains almost same,” observed Shipra Sinha, Lead Analyst, CyberMedia Research.

External HDD

2.5” form factor external HDD contributed around 96% and 4% was contributed by 3.5” form factor to the external HDD market in 1Q CY2018 in terms of unit shipments.

1 TB capacity segment was the top contributor with around 60% market share followed by 2 TB with 26% in terms of unit shipments in 1Q CY2018.

SSD

Internal SSD was the major contributor with huge 99% share in terms of unit shipments. External SSD contributed just 1% of the overall SSD market.

SATA interface was the top contributor followed by M.2 interface in the Internal SSD category in terms of unit shipments.

In terms of capacity, 120-180GB was the top contributor in the Internal SSD category. However, 480-512GB category captured the top spot in the External SSD category.

Future Trends

According to Shipra, “Huge storage capacity, better price and a longer product lifetime features will fuel growth of external HDD in near future. Similarly, Internal SSDs with SATA interface will also dominate the market majorly because of its cost effectiveness than the other interfaces. Durability, less power consumption and speed will further drive SSDs growth.”

“2Q CY2018 being the first quarter of the new financial year and start of new session will see an upward trend in the consumer hard drive sales. External HDD sales is majorly driven through ecommerce platforms because of its consumer-friendly behavior hence 3Q CY2018 flooded with lucrative online deals is also expected to witness growth in terms of unit shipments.” added Shipra.

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